Long Islanders loved when WALK 97.5, the radio station that they listened to every day, began playing nothing but holiday music. After tremendous joyful feedback, an annual tradition was born and since then, celebrating the holidays on Long Island has meant tuning the radio in your car, office, or business to WALK 97.5 for the perfect holiday soundtrack.

WALK 97.5 will once again play non-stop holiday music through Christmas Day. The moment when WALK 97.5 officially switches over to holiday music varies each year and the ceremony surrounding “hitting the big red button” is always unique. To celebrate the 21st anniversary of this tradition, WALK 97.5 is adding star power to make it EXTRA SPECIAL!

On Friday November 18th at 5 P.M., WALK 97.5 afternoon host Christina Kay will officially usher in the holiday season with the help of The Backstreet Boys! WALK 97.5 will play The Backstreet Boys’ new holiday song “Last Christmas” from their new holiday album “A Very Backstreet Christmas.” Christina, said, “Hitting that ‘Big Red Holiday Button’ is one of my favorite traditions. It just makes it feel like the holiday season is finally here! “Some of the biggest acts in music have helped me kickoff holiday music on WALK 97.5; but when I heard that The Backstreet Boys accepted our invitation…it sent needle on my Holiday Spirit “Clausometer” over 110%! This year is going to be extra special!”

Jovia Financial Credit Union continues their partnership as the presenting sponsor of Long Island’s Holiday Music Station. “WALK 97.5 has been the soundtrack for the holidays on Long Island for decades, and listeners are as excited now as they have ever been. The biggest question is when will WALK 97.5 start? I am really happy to be able to give people an answer. Now I just want to hear requests,” said Patrick Shea, Program Director for WALK 97.5.

“The best place for Long Islanders to listen to festive holiday music from now through the new year is WALK 97.5 FM. This has become an annual tradition of its own and Jovia Financial Credit Union is ecstatic to be the presenting sponsor for the sixth consecutive year,” noted Renu Dalessandro, Jovia Financial Credit Union’s Chief Marketing Officer. “Jovia is committed to the communities we serve, and together with Connoisseur Media, we’re making the season merry and bright.”