News

Chaz and AJ Raise $162,484 In Toys And Cash For Children

CHAZ AND AJ, IN 4.5 HOURS, RAISED $162,484 IN TOYS AND CASH FOR CONNECTICUT CHILDREN’S CHARITIES Connecticut’s most popular and Marconi winning morning team, Chaz & AJ, hosted their annual “Chaz and AJ McDermott Chevrolet and Lexus Toy Drive” this morning, from 5:30am – 10am, at Jordan’s Furniture in New Haven. The show featured musical performances…
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WFMD Raises $110,000 For Kids

The WFMD tradition of helping kids at Christmas continues! From December 2-6th WFMD devoted over 40 hours of air time towards raising money for families in Frederick County. In total $100,000.19 was raised, all of which will stay local. The money will go toward buying toys, clothes and food for those in need in Frederick…
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The Value in a Marketing Partnership: The Connoisseur Experience

By Erica Chludzinski In today’s digital world, maintaining a strong marketing partnership is key to producing quality advertising campaigns. It is easy to get swept up in the digital details – impressions, clicks, visits – and forget about the most important part of the campaign: the client. At Connoisseur Digital, we pride ourselves in maintaining…
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Connoisseur Supports FCC On Reforms To Ownership Rules

Connoisseur Media LLC applauds the decision of the FCC to seek a rehearing from the Third Circuit Court of Appeals of the decision by a panel of its Judges to throw out the common-sense reforms in the FCC’s ownership rules that were adopted in 2017. Connoisseur itself was an advocate of one of the reforms…
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5 Commonly Asked Questions about Instagram for your Business

By Erica Chludzinski Instagram is one of the fastest growing social media platforms with over one billion active accounts worldwide. With over 200 million users visiting at least one Business Profile every day, Instagram is an important place for your business to be. Already have an Instagram Business page, but still have some questions? You’ve…
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Why Digital Marketing Experts Love Search Engine Marketing

By Robin Faller Like wakeboarding? Then you are the perfect candidate for a Search Engine Optimization, because the success of your website’s traffic and lead generation will be solely dependent on wild swings in search engine results. Google changes it’s ranking factors 40+ times a month and at times their modifications can create swings (moderate…
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Recruiting On-Air and In-Person

By Patrick Mendonca It is more important than ever to think outside the box when it comes to recruitment. The unemployment rate in the current U.S. job market has hit a historic low, and the best candidates for new hires are already employed and not actively looking for a change. To make matters worse, the…
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Email Marketing for your Home Services Business

By Doug Gunsolley Businesses that specialize in providing services for homeowners have unique challenges in reaching their target market.  Often these businesses do not have a storefront or showroom where potential customers can go and see their products and services.  Also, not every consumer is a good match for their products and services.  For example,…
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SMB’s Growing Love For Video

By Todd Moskowitz Video continues to be a winning advertising choice for local businesses, and the trend seems to only be getting stronger.  Industry experts forecast that overall video ad spending will increase 62% between 2019 and 2021, and Social Media video ad spending in the US will grow 44% from 2019 through 2021. If…
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