Recent Posts by Remington Phillips

Getting The Most From Your Website Redesign

By Doug Gunsolley A website redesign project can feel like a daunting task, especially for smaller businesses with limited resources of time and expertise.  Many factors go into the decisions that lead to the outcome. Often, though, one of the easiest places to start is to look at your existing site. What reasons are compelling…
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Programmatic Display…Why Get in the Game

By Ty Anschutz If you are in marketing, chances are your goal is to get your brand in front of the right people at moments that matter and the best way to do that is with programmatic technology.  More and more brands are embracing Programmatic Display Advertising to deliver relevant, engaging experiences and, ultimately, earn…
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#googleads

By Robin Faller Google has combined all its advertising channels under one brand umbrella, Google Ads.  Now Search, Display, YouTube, Apps, Maps etc. under one brand, Google Ads. Under the new Google Ads brand, Google will be making an AI option available to all users with advanced tools to test creative. What will Google’s AI…
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Radio = VERSATILE MARKETING MEDIUM. PARTNER WITH Radio!

By: Shannon Begley Radio is one of the most versatile marketing mediums that a business or brand can utilize to get their message or product embedded in the consumers mind. Yes, we still sell those commercials you hear in between songs that range from :60 second commercials to even :05 seconds, but really, we are…
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Bob-athon Raises Funds and Awareness for the Children’s Care Fund

Bob FM in Erie, PA held it’s annual Bob-athon, hosted by OM/PD and Air Persoanlity Joe Lang. The goal of this event is to raise awareness and raise money for a very important fund that benefits the local region through the Children’s Hospital of Pittsburgh’s satellite home in the Hamot Women’s Hospital in downtown Erie.…
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Geo-Fencing Protects Your Market Share While Building Your Book Of Business

By Kevin Nissen The most effective marketing campaigns always unite a great value story, strong call to action, and a local way to get the solution fulfilled.  All things being equal, proximity to the client can sometimes be a strong enough market differentiator to mean the difference between success and failure.  Businesses are left struggling…
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Why GSP Ads are relevant for major brands and local markets

By Jackie Magnusson Why do major brands opt into Google Sponsored Promotion (GSP) Ads or GSP Ads in Gmail? The main reason that major brands elect to employ GSP ads is to reach potential leads in an environment that they spend a significant time in outside of search. After all, how many of us check our…
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You know you need to be on Google, here is how you get there.

By Kevin Nissen   Advertising has always been complicated, but in 2018 it seems more confusing than ever.  Long gone are the days when placing an advertisement in the yellow pages or the local paper was enough to keep the phone ringing.  Now, businesses need to be found everywhere potential customers are looking and millions…
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Great Reasons to Exhibit at a Business Trade Show or Exposition

By Doug Gunsolley   In today’s fast paced environment there are many tactics you can use to improve your business’s visibility and gain more leads and prospects.  One great method that is often overlooked is the value of exhibiting at business and industry conferences, trade shows, and exhibitions.  Here at Connoisseur Digital we sponsor and…
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