By Doug Gunsolley A website redesign project can feel like a daunting task, especially for smaller businesses with limited resources of time and expertise. Many factors go into the decisions that lead to the outcome. Often, though, one of the easiest places to start is to look at your existing site. What reasons are compelling...Read more
About: Remington Phillips
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By Ty Anschutz If you are in marketing, chances are your goal is to get your brand in front of the right people at moments that matter and the best way to do that is with programmatic technology. More and more brands are embracing Programmatic Display Advertising to deliver relevant, engaging experiences and, ultimately,...Read more
By Robin Faller Google has combined all its advertising channels under one brand umbrella, Google Ads. Now Search, Display, YouTube, Apps, Maps etc. under one brand, Google Ads. Under the new Google Ads brand, Google will be making an AI option available to all users with advanced tools to test creative.Read more
What will Google’s AI option...
By: Shannon Begley Radio is one of the most versatile marketing mediums that a business or brand can utilize to get their message or product embedded in the consumers mind. Yes, we still sell those commercials you hear in between songs that range from :60 second commercials to even :05 seconds, but really, we are...Read more
By Doug Gunsolley Facebook and Instagram advertising offer some of the most sophisticated targeting in today’s digital landscape. This targeting can be paired with multiple ad formats that can be used for virtually any type of marketing objective. In this blog we will discuss some of the most useful advertising formats that you can use...Read more
Bob FM in Erie, PA held it's annual Bob-athon, hosted by OM/PD and Air Persoanlity Joe Lang. The goal of this event is to raise awareness and raise money for a very important fund that benefits the local region through the Children’s Hospital of Pittsburgh’s satellite home in the Hamot Women’s Hospital in downtown Erie....Read more
By Kevin Nissen The most effective marketing campaigns always unite a great value story, strong call to action, and a local way to get the solution fulfilled. All things being equal, proximity to the client can sometimes be a strong enough market differentiator to mean the difference between success and failure. Businesses are...Read more
Connoisseur Media’s Heritage Top 40 WRTS “Star 104” Erie, PA has an opening for Program Director/on-air talent. The ideal candidate is currently a PD, APD or Music Director primed to sit in Erie’s PD Chair. Skills required for this job include a strong work ethic, extensive music scheduling experience, on-air talent experience, social media savvy, production...Read more
October 5, 2016 - Connoisseur Media Hot AC/Nassau-Suffolk WALK 97.5 has announced a new co-host for their heritage morning show. Jamie Morris will join veteran Mark Daniels beginning Thursday, October 20, 2016. Mark & Jamie will continue WALK 97.5's legacy of market dominance and keep new generations of listeners entertained with content and information that...Read more
Inside Radio | Story | insideradio.com Connoisseur Media has joined the growing list of companies that have sold some or all of their radio towers. The company has struck a $4.1 million deal to sell a package of towers in Long Island; Norwalk, CT; Erie, PA; and Billings, MT; to CTI Towers. Broker Michael Bergner, who...Read more
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