Recent Posts by Remington Phillips

Why Hire a Social Media Pro?

Ty Anschutz While almost all of us use Social Media in our personal and daily lives, we all know that creating regular and appropriate social content for your small business can be stressful. Producing quality content can often also be extremely time consuming, so any time you can save on your Social  Media can...
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The Advantages of OTT Advertising

By Erica Chludzinski What is OTT: Over-The-Top OTT, or “over-the-top,” refers to the online services that stream television and film. Countless devices exist that are OTT-compatible, including smart TVs, gaming consoles, smart set-up boxes (think Apple TV or Google Chromecast), desktops, laptops, tablets and smartphones. If I asked you to think of someone you know...
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One Song, One Us

Connoisseur Media announces an innovative campaign, “One Song, One Us”, which will be launching across all of Connoisseur Media radio stations on Monday, October 1st. The mission of this initiative, which was developed by Connoisseur Media CEO, Jeff Warshaw is to encourage unity, love, kindness, acceptance and hope in our communities through the power of...
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Business’ User Reviews And Why They Are So Important To Your Small Business!

By Shannon Begley Reviews are important to the survival of any business, but extremely important for local businesses.  90% of consumers read online reviews before visiting a business.  So this means, the content of online reviews on sites like Google, Yelp, Trip Advisor, Facebook, etc. can mean the difference between your business’ success and...
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Big NEWS for Erie’s ONLY NEWS TALK Station!

On Monday, September 10th, Connoisseur Media proudly delivered a NEW FM frequency at 96.7 which will simulcast JetRadio 1400AM.  It is the first time Talk Radio will be broadcasted on the FM dial in Erie radio history! But the excitement didn’t stop there…with the advent of airing “What ERIE’s Talking About” on both the AM and...
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Connoisseur Media Announces The Launch of FOX Sports Radio 1230 & 1320

Lehigh Valley, PA -- Fox Sports Radio is coming to the Lehigh Valley! Connoisseur Media has announced that 1230AM WEEX and 1320AM WTKZ will switch from their current ESPN schedule to Fox Sports Radio effective Saturday, September 1, 2018. “We are very excited to make this change,” said Program Director Tom Fallon. “We will be bringing...
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Getting The Most From Your Website Redesign

By Doug Gunsolley A website redesign project can feel like a daunting task, especially for smaller businesses with limited resources of time and expertise.  Many factors go into the decisions that lead to the outcome. Often, though, one of the easiest places to start is to look at your existing site. What reasons are compelling...
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Programmatic Display…Why Get in the Game

By Ty Anschutz If you are in marketing, chances are your goal is to get your brand in front of the right people at moments that matter and the best way to do that is with programmatic technology.  More and more brands are embracing Programmatic Display Advertising to deliver relevant, engaging experiences and, ultimately,...
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#googleads

By Robin Faller Google has combined all its advertising channels under one brand umbrella, Google Ads.  Now Search, Display, YouTube, Apps, Maps etc. under one brand, Google Ads. Under the new Google Ads brand, Google will be making an AI option available to all users with advanced tools to test creative.

What will Google’s AI option...

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