By Shannon Begley Reviews are important to the survival of any business, but extremely important for local businesses. 90% of consumers read online reviews before visiting a business. So this means, the content of online reviews on sites like Google, Yelp, Trip Advisor, Facebook, etc. can mean the difference between your business’ success and...Read more
About: Remington Phillips
Recent Posts by Remington Phillips
On Monday, September 10th, Connoisseur Media proudly delivered a NEW FM frequency at 96.7 which will simulcast JetRadio 1400AM. It is the first time Talk Radio will be broadcasted on the FM dial in Erie radio history! But the excitement didn’t stop there…with the advent of airing “What ERIE’s Talking About” on both the AM and...Read more
By Joe Brown One of the first lessons I learned from playing team sports growing up was the danger of what my coaches deemed “hero ball.” Allow me to set the scenario. One guy scores 40 points in a basketball game, yet his team still loses…by a lot. Usually a player would be lauded...Read more
Lehigh Valley, PA -- Fox Sports Radio is coming to the Lehigh Valley! Connoisseur Media has announced that 1230AM WEEX and 1320AM WTKZ will switch from their current ESPN schedule to Fox Sports Radio effective Saturday, September 1, 2018. “We are very excited to make this change,” said Program Director Tom Fallon. “We will be bringing...Read more
By Doug Gunsolley A website redesign project can feel like a daunting task, especially for smaller businesses with limited resources of time and expertise. Many factors go into the decisions that lead to the outcome. Often, though, one of the easiest places to start is to look at your existing site. What reasons are compelling...Read more
By Ty Anschutz If you are in marketing, chances are your goal is to get your brand in front of the right people at moments that matter and the best way to do that is with programmatic technology. More and more brands are embracing Programmatic Display Advertising to deliver relevant, engaging experiences and, ultimately,...Read more
By Robin Faller Google has combined all its advertising channels under one brand umbrella, Google Ads. Now Search, Display, YouTube, Apps, Maps etc. under one brand, Google Ads. Under the new Google Ads brand, Google will be making an AI option available to all users with advanced tools to test creative.Read more
What will Google’s AI option...
By: Shannon Begley Radio is one of the most versatile marketing mediums that a business or brand can utilize to get their message or product embedded in the consumers mind. Yes, we still sell those commercials you hear in between songs that range from :60 second commercials to even :05 seconds, but really, we are...Read more
By Doug Gunsolley Facebook and Instagram advertising offer some of the most sophisticated targeting in today’s digital landscape. This targeting can be paired with multiple ad formats that can be used for virtually any type of marketing objective. In this blog we will discuss some of the most useful advertising formats that you can use...Read more
Bob FM in Erie, PA held it's annual Bob-athon, hosted by OM/PD and Air Persoanlity Joe Lang. The goal of this event is to raise awareness and raise money for a very important fund that benefits the local region through the Children’s Hospital of Pittsburgh’s satellite home in the Hamot Women’s Hospital in downtown Erie....Read more
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